"The Legend of Hallowdega"

Dale Earnhardt Jr. will be driving a specially painted black and yellow car this weekend to promote “The Legend of Hallowdega,” an AMP Energy Juice short film directed by Terry Gilliam. The film stars David Arquette and Justin Kirk with special appearances by Darrel Waltrip and Earnhardt Jr. Tune in this Sunday before the race on ESPN to find out the truth about the legend and lore about the mystery that’s yet to be solved at the 2.66-mile track at Talladega Superspeedway.

"I hope race fans enjoy this fun-spirited film from AMP Energy Juice. It was an honor to work with Terry Gilliam. His creativity and imagination comes out in all of his work, and he is a lot of fun. I've got a great sponsor in AMP Energy, who is putting together an awesome race weekend for the fans at Talladega," Earnhardt Jr. said on his website www.dalejr.com.

Talladega is one of Earnhardt Jr.’s best tracks. In 19 of his 21 career starts in Talladega, he’s led 672 laps and won five times with four consecutive wins from 2001 to 2003. He has eight top-5 and 11 top-10 finishes. It's possible that he could win this this weekend.

Earnhardt Jr. had an exciting race last Sunday at Martinsville. He moved ahead of the line, passing teammate Jeff Gordon, and led the race for 90 laps. Instead of being upset, Gordon was heard over the radio saying that he was happy that Junior was racing really well. His other teammate Jimmie Johnson’s crew chief Chad Knaus was heard over the radio saying, “If you hear a roar from the right side of the car it just means that Junior took the lead.” Mark Martin, his third teammate, finished in second place after crashing his car.