Kenseth to Make Nationwide Start at Atlanta

CONCORD, N.C. (Aug. 25, 2010) - Matt Kenseth is set to make his third
Nationwide Series start this season for Roush Fenway Racing at Atlanta
Motor Speedway driving the No. 16 World Financial Group (WFG) Ford. The
Atlanta-based WFG began their partnership with Roush Fenway Racing in
2004 and they are making their first on-track appearance since winning
with Carl Edwards at Phoenix International Raceway in 2008.

World Financial Group has sponsored Roush Fenway Racing Fords in all
three of NASCAR’s top series’ beginning with Carl Edwards at Atlanta
and Darlington Raceway in 2004. The financial services marketing
company has been on board for two wins, both secured by Carl Edwards in
the Nationwide Series.

Kenseth carries good momentum into the race at Atlanta with impressive
Nationwide Series stats at the 1.5-mile track. In 10 starts, Kenseth
owns two wins, seven top-fives, eight top-10s and one pole award. His
last start at Atlanta came in 2008 where he won the event after starting
10th and leading 14 laps.

"Atlanta is going to be a great race weekend for the No. 16 team and
I'm looking forward to running the Nationwide Series race," said driver
Matt Kenseth. "World Financial Group began their sponsorship with Roush
Fenway back in 2004 and I'm honored that I get to drive their car next
weekend at Atlanta Motor Speedway under the lights. When we're able to
combine a great sponsor like World Financial Group, along with a track
like Atlanta where we've had success at in the past, it always makes for
an exciting race weekend."

The night race at Atlanta Motor Speedway is scheduled for Saturday,
Sept. 4 at 7:00 p.m. EST. Coverage of the event on ESPN2 begins at 6:30
p.m. EST.